i-river - search & advertising consultants

Mobile Advertising

Audiences are increasingly stepping away from their desktop computer and searching and browsing the web from mobile devices. Phones with full html browsers generate 50x more searches per month than traditional WAP phones. By 2013 42% of all UK mobile phones will be smart phones. 38% worldwide.

Mobile advertising is now a key channel for investors and finance professionals making decisions on the move.

Target multiple devices.

We can create unique, mobile-specific campaigns to test and learn how this growing platform can fit into your marketing plans. Either targeting full html browser devices phones like the iPhone or Galaxy, or more generic campaigns formatted for standard mobile phones.

Reach mobile searchers and the mobile web.

Your campaigns can reach mobile searchers with text ads as well as mobile website visitors with text and display ads.

Bid for clicks or for calls.

You can pay only for the calls to your business generated by your ads. If it’s clicks to your mobile site you want, you can pay for those as well.